Shared Experience

BookCon 2019: Authors Inspire Readers & Writers
Shared Experience

BookCon 2019: Authors Inspire Readers & Writers

by Elle Cohen

BookCon is an annual celebration for book lovers that brings together fans of all ages and their favorite authors. Ten-year-old book reviewer Elle Cohen offers a glimpse of the young adult and middle grade authors at this year’s show, including insights from popular authors Julie Murphy, Evangeline Lilly, and R.J. Palacio. […]

“The author and publisher are partners in all aspects of the book publishing process, including—and especially—marketing, which is the key to sales.” Says Angela Coleman, founding president of Sisterhood Agenda.
Shared Experience

Publishers Consider Author Marketing Vital to a Book’s Success

by Terri Barnes

When considering manuscripts for publication, publishers look at more than the quality and marketability of a book. They look at an author’s marketing ability as well. Beginning with their first contact with prospective authors, independent publishers are intentional in their conversations about marketing, emphasizing that authors must build platforms, connect with readers, and participate fully in promoting their work. […]

Coach Kate Leavell uses the book The Hard Hat by Jon Gordon to generate a discussion with her team.
Shared Experience

Books Put Athletes, Coaches, Parents on the Same Page

by Meagan Frank

Fields, courts, and rinks may not seem a likely place for book discussions. But athletes, coaches, and parents at all levels of sports read books together as a catalyst for meaningful, sometimes life-changing conversations. From leadership principles to team dynamics, achieving peak performance to competing with class, books provide a common focal point to transform team culture and develop athletes for sports and life. […]